Key Money Trends to Watch in 2025: From Side Hustles to Financial Spreadsheets

Key Money Trends to Watch in 2025: From Side Hustles to Financial Spreadsheets

Source: Yahoo Finance

  • Gen Z Entrepreneurs: An unprecedented number of Gen Z individuals are expected to start their own businesses in 2025, valuing professional freedom over traditional employment.
  • Baby Boomers Focus on Debt: Boomers are prioritizing debt repayment, making it more challenging for brands to market nonessential goods to this demographic.
  • Millennials & the Stock Market: Millennials will capitalize on stock and bond investments rather than pursuing real estate due to rising housing prices.

Women’s Financial Leadership

  • Women are increasingly taking charge of household finances, from budgeting to paying bills, and are also focused on teaching financial literacy to their children.

Budgeting Approaches

  • ‘Wait and See’ Strategy: Families are set to adopt a cautious spending approach while evaluating the economy, with more allocated savings for potential splurges later in 2025.

Financial Learning via Social Media

  • Financial education will continue to thrive on platforms like TikTok, Instagram, and YouTube, with a predicted rise in financial content consumption among Americans.

Professional Financial Advice

  • Gen Z's willingness to seek professional financial advice will increase, enhancing their understanding of responsible financial decision-making.

Popularity of High-Yield Savings Accounts

  • A significant shift towards utilizing high-yield savings accounts is anticipated, especially among younger consumers opting for mobile banking solutions.

The Rise of Spreadsheet Management

  • A hands-on approach to financial management will gain traction, with dynamic spreadsheets becoming favored tools among financially savvy individuals.